DETROIT, Michigan — Eastern Market Brewing Co., located in the heart of Detroit’s Eastern Market district, will be celebrating Fat Tuesday again this year with their third annual release of Paczki Beer. For the first time, they’re releasing two fruited variations of the beer, Raspberry and Blueberry.
Having sold out the past two years, Eastern Market Brewing Co. increased production and is moving to a pre-order process to ensure that more beer can get to more paczki-loving people. “This is the third year in a row that we’ve doubled production, and we still anticipate selling out. Our 2023 version of Paczki Beer is at another level with a second flavor and redesigned labels, plus real vanilla cream and 42.5 lbs of real fruit per barrel of beer. Kudos to our entire team for making something great, even better,” said Pauline Knighton-Prueter VP of Sales & Marketing.
The public pre-order will open at Noon on Wednesday, February 1st while members of the brewery’s lifetime membership program get early access, 24 hours prior to the public release. Beer will be available for pick up at the taproom in Eastern Market from February 2nd to the 17th.
Next week, Paczki beer will also hit a limited number of store shelves as a mixed 4-pack with two cans each of Raspberry and Blueberry flavors, the brewery’s first distributed mixed 4-pack. Both flavors will also be available on draft at key accounts throughout the Greater Detroit area.
In addition to the beer release, Eastern Market Brewing Co. is hosting a Paczki Block Party on Saturday, February 18th in partnership with their Riopelle Street neighbors, Detroit City Distillery. Festivities include a paczki-eating contest, live music from John Stevens’ Polka Band, plus perogies from Eastern Market’s famous Pietrzyk Perogies. The brewery also owns a vegan donut brand, Dooped Donuts which will be on-site with paczkis.
To pre-order your Paczki Beer you can follow @easternmarketbrewing on Instagram and Facebook for details on the release, save this link which will go live at noon on February 1st, or swing by their Eastern Market taproom to join the Elephant Parade lifetime membership program and get early access to the release, and more!
About Eastern Market Brewing Co.
EMBC is a community-focused craft brewery and taproom in the heart of Eastern Market, an area of Detroit long known for its brewing history. EMBC is the first brewery in Eastern Market in over 30 years. Mixing that brewing tradition with experimentation has led to their rapid growth.
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