Aim to appeal to a new set of a craft beer drinkers
Bring cohesion and intention to a visually inconsistent portfolio
Continue to stand out on the shelf and reinforce our brand
The redesign was done in house by Nicole Brown, Senior Graphic Designer
The branding is extensible and works across Round Barn’s entire beer portfolio, including year-round and seasonal brews.
Our Mug Club members voted on a few possible designs to get consumer interest.
Seek to evolve with the times
They will be released during American Craft Beer Week (May 16-22) starting with the Clouded Mind Hazy IPA
All other cans will continue to release throughout the year
For More Information:
For Brewing fun fact, trivia, movies and more, Click Here.