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Hazy IPA

Tröegs Announces Return of Once-a-Year Perpetual Haze Hazy IPA

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HERSHEY, Pennsylvania— Tröegs Independent Brewing announces the release of Perpetual Haze, a beer combining the clean, crisp bitterness of a West Coast IPA with the softness of a hazy.

Envisioned as a companion to the popular Perpetual IPA, Perpetual Haze was one of the first beers developed through the Hershey, PA, brewery’s “Scratch Lab”. Tröegs first introduced the 3-barrel Research and Development brewhouse in January 2020 as a launch pad for its 15-barrel small-batch Scratch brewhouse.

“We took the DNA of Perpetual IPA and made some slight changes to the malt,” explains Tröegs brewmaster and co-founding brother John Trogner. “The big differences are in the timing of the hops and a change in the yeast.”

In Perpetual Haze, later kettle hop additions and vigorous dry-hopping give way to fruitier flavors and aromas. Front and center are Citra and Cashmere, a hop combination that coaxes juicy notes of orange, passionfruit, and nectarine.

Weighing in a 7.5% ABV, Perpetual Haze is smooth, hazy, and pillowy soft thanks to London 3 yeast and a grain bill featuring a blend of malted barley and raw wheat.

Perpetual Haze Hazy IPA is available on draft and in 16-ounce cans across the brewery’s entire distribution footprint.

Additionally, look for 12-ounce cans of Perpetual Haze as part of the forthcoming Summer Better variety 15-pack, slated for an early May release.

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Backwoods Brewing to Open 19-Acre Resort Property Party Acres

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CARSON, Washington— Backwoods Brewing releases Party Acres Hazy IPA ahead of opening their 19-acre resort property Party Acres, a playground for lovers of the Gorge.

“We bought the property in 2020,” says owner and CEO Steve Waters, “and have been drawing multiple designs in the sandbox ever since.” They finally landed on a site plan, with Phase 1 being cabins hidden away in the woods in Carson, Washington. The cabins will open this spring, and Phase 2 of Party Acres will be bringing Backwoods’ existing pub and brewery operations on site as well.

Alongside these plans, Backwoods has other fun ideas in the works with an estimated time frame to be decided, including a disc golf course, zip line and potentially an amphitheater for live entertainment.

“We’ve got plans in motion, and are leaving space to dream up exciting ideas for the property and our cozy cabins. With all the activities in the area we are excited to give people more reasons to love coming to play and stay in the Columbia River Gorge.” says owner Debbie Waters.

Party Acres, the beer, is a Hazy IPA made with lush, tropical hops, and is light enough to be enjoyed on any outdoor adventure. Backwoods has been playing with the recipe on draft for over a year, and is finally ready to take it to prime time in 12 ounce cans. It will take their hazy slot, previously occupied by Hazy in the Gorge.

“When it came time to name the beer, we thought about it for 5 seconds before thinking, ‘Why don’t we name it after the property?’” said Tom Waters, COO and owner of Backwoods, “Party Acres has been a dream of my dad’s (fellow owner Jim Waters) since before I was born.”

“When I was a kid, my buddies and I always wanted a place we could go to get away,” says Jim.

The fabled earthly paradise would be called Party Acres. “It’s pretty exciting to be making that dream a reality. But what we’re doing here is going to be a little bit more classy than what me and my buddies had in mind back then.” Born from the vision of a collective place for family and friends to celebrate the good times, Party Acres will be a resort with something for everyone.

“And in the spirit of Backwoods, we’re aiming for the blend we always try to strike of woodsy and adventurous, while also laid-back and comfortable,” says Steve Waters. “We want to be the place you think of when you want to get away.”

Look for the Party Acres beer in stores and on tap at the Backwoods pubs right now – and plan to book a night or two at the Party Acres cabins beginning in May 2023.

About Backwoods Brewing Company

Backwoods Brewing is located in the heart of the Columbia Gorge, in the small town of Carson, WA. It was founded by the Waters family in 2012, as a single-barrel brewpub. They now operate on a 20-barrel system in their Stevenson production facility, kegging, canning and bottling beer for the WA, OR, and ID markets. They
have also operated a thriving satellite pub in Portland’s Pearl District since July of 2018. Their focus is on balanced beers and comfortable pub settings.

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Modern Times Beer Debuts Pause for Effect Hazy Double IPA

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SAN DIEGO, California— Modern Times Beer announces the launch of Pause for Effect Hazy Double India Pale Ale, the first in a series of highly innovative and incredibly delicious Double IPAs planned for 2023.

Pause for Effect took years to develop, using a process of estery Juice yeast, mid-fermentation dry hop, and secret mineral additions. Concentrated hop products including Mosaic Cryo and Citra Incognito add layers of citrus and tropical aromas that will continue to transform throughout the life of the beer.

“We wanted to create something that was as drinkable as it was boundary-pushing,” said Andrew Schwartz, Director of Product Innovation and Development. “Using the combination of cutting-edge hop products and time-tested techniques we were able to make something both alluring and high ABV, simple and aromatically boastful.”Pause for Effect (8.0% ABV) is a limited release available on tap and in 4-pack cans to-go at Modern Times Beer locations in Point Loma, North Park, and Encinitas and at fine retailers in Arizona, California, Colorado, Nevada, Texas, and Washington.

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Great Divide Releases Hazy Hercules Imperial IPA in 19.2 oz. Cans

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DENVER, Colorado –Hot on the heels of Great Divide Brewing Co.’s re-formulated Imperial IPA comes the first extension to the Hercules Imperial IPA family in the form of HAZY Hercules Imperial IPA. Like its predecessor Hercules—a fan-favorite that returned, in September with a new look and taste—Hazy Hercules will also be 9.5% ABV and available exclusively as a 19.2oz single-serve can.

“We were extremely proud of how the new Hercules Imperial IPA tasted and were eager to extend the Hercules brand family,” said Marketing Manager, Matt Sandy. “Based on the popularity of our year-round Hazy IPA we knew our brewing team would knock a New England-style version of Hercules Imperial IPA out of the park…and they did pretty much first shot.”

Brewed with Amarillo, Cascade, Mandarina Bavaria and Chinook hops, “Hazy Herc” is tropical leaning and complements the reformulated Hercules Imperial IPA recipe which toned down the bitterness and maltiness of the original version in favor of a lighter mouthfeel and more approachable drinking experience.

Hercules was part of the original Great Divide Brewing Co. Maverick Series first released in 2003. The beer remained in the Denver brewery’s portfolio for nearly two decades before changing consumer tastes necessitated a new path.

“Don’t be surprised to see additional versions of Hercules Imperial IPA roll out in the near future,” added Sandy. “We’ve had a lot of fun brainstorming flavors and styles that will enhance this series.

Hazy Hercules Imperial IPA 19.2oz cans will be available starting in February.

About Great Divide Brewing Co.

Founded in 1994, Great Divide Brewing Company is Denver’s oldest and largest packaging brewery and one of the most decorated breweries in America, recognized for brewing some of the globe’s most balanced yet assertive and flavorful beers. These beers have landed an impressive amount of acclaim, earning 18 Great American Beer Festival Medals, five World Beer Cup Awards and 14 spots on Beer Advocate’s “Top Rated Beers: Colorado” (2015). Here at Great Divide, Bold Character isn’t just a catchphrase. It’s the philosophy behind what we brew, how we think and what we believe. For more information visit www.greatdivide.com.

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