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Urban South Brewery

Urban South Brewery Releases Fruit-Infused Paradise Strawberry Across Its Distribution Footprint

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New Orleans, LA — Urban South Brewery is excited to announce the release of Paradise Strawberry, the first of the brewery’s Paradise Park seasonals to hit the shelves in 2025. Paradise Strawberry is a spin on Urban South’s fan favorite, “Paradise Park,” with a unique infusion of real strawberries that fans will enjoy in every sip.

Paradise Strawberry will be available across Urban South’s distribution footprint, which includes Louisiana, Mississippi, Alabama, Tennessee, Houston, Texas, and the Florida panhandle.

“We are committed to pushing the boundaries of our beer for our audience’s pleasure and experiences,” said Kyle Huling, Co-Founder and Vice President of Urban South Brewery. “Paradise Strawberry is a refreshing twist on a traditional beer to introduce new tastes with new ingredients to enhance natural flavors.”

Paradise Strawberry pairs perfectly with crawfish. Excited fans are encouraged to visit the Urban South taproom to enjoy the new beer alongside delicious boiled crawfish until the end of the crawfish season in May 2025.

To learn more about Urban South’s Paradise Strawberry and upcoming releases, follow Urban South on Instagram and Facebook

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Urban South Brewery Expands Distribution to Arkansas

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Little Rock, AR — Urban South Brewery, the award-winning New Orleans-based craft brewery, is thrilled to announce its expansion into Arkansas, bringing a lineup of fan-favorite beers and its groundbreaking THC beverages to a new market. This move marks a significant milestone for Urban South as it continues to grow its presence across the South.

The brewery’s initial launch in November garnered tremendous feedback, with craft beer enthusiasts in Little Rock and surrounding areas praising Urban South’s innovative flavors and signature brews. With few breweries in the region, Urban South aims to bring a fresh take to Arkansas’s beer scene, offering a diverse lineup of products.

Arkansas beer lovers can now enjoy Urban South’s iconic offerings, including:

Holy Roller: A flagship hazy IPA with a bold, juicy flavor.
Paradise Park: A crisp, refreshing lager perfect for any occasion.
Lime Cucumber Gose: A tangy, refreshing gose with a Southern twist.
Driftee: Zero calorie, zero carb, zero sugar beverage with 5mg of Delta-9 THC.
Stratus: A 10mg Delta-9 THC seltzer loaded with real fruit juice with only 60 calories.

Urban South is also introducing its 10mg THC seltzer, Stratus, in Arkansas, a product that is particularly exciting for cannabis beverage fans. With THC levels twice the legal maximum allowed in Louisiana, the 10mg THC Stratus represents a significant leap for the brewery’s innovative product line.

“We’re thrilled to bring Urban South to Arkansas,” said Jacob Landry, Founder of Urban South Brewery. “Arkansas has an emerging craft beer culture, and we’re excited to contribute our unique brews and bold flavors to the community. The feedback we’ve received since our launch has been overwhelmingly positive, and we’re looking forward to growing our presence in Little Rock and beyond.”

Urban South Brewery remains committed to crafting high-quality beers and beverages that blend the bold, creative spirit of New Orleans with Southern hospitality. As it expands into new markets, the brewery continues to uphold its mission to create an inclusive, approachable, and fun craft beer experience.

Arkansas residents can find Urban South’s products at select retailers in Little Rock, with plans to expand availability in the coming months.

For Brewing fun facts, trivia, movies and more, Click Here.

Urban South Brewery Partners with Perlis for Exclusive Mardi Gras Beer Collaboration

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NEW ORLEANS, LA — Urban South Brewery is proud to partner with the iconic New Orleans clothing store Perlis to unveil this season’s parade route crusher, Mardi Gras Pils. This exciting collaboration showcases Urban South’s expertly crafted Pilsner decked out in the latest Perlis pattern, capturing the festive spirit of the season. Mardi Gras Pils is available now at Urban South Brewery and select retail locations, bringing a crisp, clean flavor to Mardi Gras celebrations citywide.

Adding to the Carnival excitement, Urban South Brewery is a certified reseller of Dong Phuong Bakery’s legendary king cakes throughout the season, offering visitors a unique pairing experience with its Flight + Slice program. Guests can enjoy expertly matched beer flights alongside delicious slices of Dong Phuong king cake, making the brewery a must-visit destination during Mardi Gras.

“We’re thrilled to collaborate with Perlis for Mardi Gras this year and proud to continue our partnership with Dong Phuong Bakery,” said Jacob Landry, Founder and President of Urban South Brewery. “These partnerships highlight the creativity and traditions that make New Orleans so special, and we’re excited to share these unique Mardi Gras experiences with our community.”

About Dong Phuong Bakery

Founded in 1982, Dong Phuong Bakery is a James Beard Award-winning Vietnamese bakery in the heart of New Orleans East offering traditional baked goods, banh mi, and seasonal staples such as mooncakes and king cakes. For more information, visit dpbakery.com

About Urban South Brewery

Founded in 2016, award-winning Urban South Brewery has established itself as one of the leading Southern regional craft breweries. From its original New Orleans taproom to its recently acquired Perfect Plain Brewing Co. in Pensacola, Florida, the brewery produces high-quality, affordable beers that are easy to drink and a great way to enhance any occasion. Known for its flagship Paradise Park American Lager and Holy Roller IPA, fruited sours, and THC seltzers, recent accolades include: 2024 World Beer Cup (Silver), 2023 U.S. Open Beer Championship (Bronze), 2022 U.S. Open Beer Championship (Gold and Bronze), 2021 Can Can Awards (Gold and Bronze, 2020 U.S. Open Beverage Championship (Silver) and 2020 Great American Beer Festival (Gold). Urban South prides itself on being a strong community partner with a belief that beer is a family affair. For more information, visit UrbanSouth.com or @urbansouthbeer @urbansouth_nola @perfectplain on social media.

For Brewing fun facts, trivia, movies and more, Click Here.

Urban South Brewery Introduces Driftee, the Newest THC Seltzer

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NEW ORLEANS, Louisiana — Urban South Brewery, a trailblazer in the craft beverage industry, is thrilled to announce its latest innovation, Driftee—a non-alcoholic, Delta-9 THC seltzer that is set to take Louisiana’s craft beverage scene to new heights.

Driftee offers a unique blend of hemp-derived Delta-9 THC in a sparkling seltzer form. This guilt-free formula contains zero carbs, calories, or sugar and is available in three enticing flavors—Lemon Lavender, Tangerine Ginger, and Grapefruit. This exciting new beverage option joins Urban South Brewery’s renowned product lineup, which includes favorites such as Paradise Park American Lager, Holy Roller Hazy IPA, Juvie Juice, and a variety of hard seltzers.

Urban South Brewery, known for its local and global acclaim, is proud to produce and package Driftee in Louisiana. This strategic move not only reflects the brewery’s commitment to supporting the local economy, but also sets a precedent for production within the state.

The brewery has entered into a partnership with Wines Unlimited, a leading beverage distributor, to ensure that Driftee reaches every corner of Louisiana. Consumers can find Driftee at major grocery chains, including the popular Rouses, making it immediately accessible to a wide audience.

“At Urban South, we’re always pushing boundaries, and Driftee is a testament to our commitment to innovation,” said Jacob Landry, Founder of Urban South Brewery. “Driftee isn’t just a beverage; it’s an experience. Crafting this THC-infused seltzer has been a labor of love, and we’re proud to bring something different to the communities we serve.”

As one of only two THC seltzers produced in Louisiana, Urban South Brewery is not just launching a seltzer, but solidifying its reputation as the craft beverage pioneers of the South.

About Urban South Brewery

Founded in 2016, award-winning Urban South Brewery has established itself as one of the leading Southern regional craft breweries. From its original New Orleans taproom, to its satellite location in Texas – Urban South – HTX, to its recently acquired Perfect Plain Brewing Co. in Pensacola, Florida, the brewery produces high-quality, affordable beers that are easy to drink and a great way to enhance any occasion. Known for its flagship Paradise Park American Lager and Holy Roller IPA, fruited sours and hard seltzers, recent accolades include: 2022 U.S. Open Beer Championship (Gold and Bronze), 2021 Can Can Awards (Gold and Bronze, 2020 U.S. Open Beverage Championship (Silver) and 2020 Great American Beer Festival (Gold). Urban South prides itself on being a strong community partner with a belief that beer is a family affair.

For Brewing fun facts, trivia, movies and more, Click Here.

Urban South Brewery Expands Distribution Across Greater Houston, TX

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HOUSTON, Texas— Urban South Brewery, known for producing high quality, sessionable and affordable craft beers and hard seltzers, is thrilled to announce its partnership with Ben E. Keith distribution to bring their award-winning beers to even more consumers in the greater Houston, Texas area.

“Ben E. Keith is eager to build on Urban South’s successful Houston tap room by partnering with them to distribute their outstanding beers to consumers throughout Houston, College Station and SE Texas,” said Kevin Nettleton, General Manager of Ben E. Keith Distribution.

“Since launching our Urban South – HTX brewery in 2020, we’re proud to have become a central player in the growing Houston craft beer community,” said Anna Jensen, Urban South Brewery – HTX’s Director of Operations. “We’re thrilled to take the next step in sharing Urban South beers beyond our Houston tap room and into grocery stores, bars, and restaurants across the region.”

Craft beer fans can now find Urban South’s ode-to-Houston brew, called HTX IPA, as well as their flagship Paradise Park American Lager and Lime Cucumber Gose in cans at retailers across Southeast Texas, including HEB, Specs, Total Wine, Kroger, Central Market and Whole Foods.

Customers will also now see their favorite Urban South beers on draft at many restaurants and bars across the region, offering flagship beers as well as seasonal special releases like the famous ‘Spilled’ fruited sour series.

The Urban South team will lead tastings and promotional events around Houston all month long to celebrate their distribution launch. Follow Urban South HTX’s social media accounts for event details and where to find Urban South’s beers.

Urban South Brewery’s headquarters in New Orleans has select distribution across the South, including Louisiana, Texas, Florida, Alabama, Mississippi, and Tennessee. This new partnership between Urban South – HTX location and Ben E. Keith brings their popular drinks to a wider audience in Texas.

About Urban South Brewery

Founded in 2016, award-winning Urban South Brewery has established itself as one of the leading Southern regional craft breweries. From its original New Orleans taproom, to its satellite location in Texas – Urban South – HTX, to its recently acquired Perfect Plain Brewing Co. in Pensacola, Florida, the brewery produces high quality, affordable beers that are easy to drink and a great way to enhance any occasion. Known for its flagship Paradise Park American Lager and Holy Roller IPA, fruited sours and hard seltzers, recent accolades include: 2022 U.S. Open Beer Championship (Gold and Bronze), 2021 Can Can Awards (Gold and Bronze, 2020 U.S. Open Beverage Championship (Silver) and 2020 Great American Beer Festival (Gold). Urban South prides itself on being a strong community partner with a belief that beer is a family affair.

For Brewing fun facts, trivia, movies and more, Click Here.