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True North Ales Launches Season of the Witch

August 6, 2025 by Dow Scoggins

True North Ale Company
Photo Credit: True North Ale Company

True North Ale Company introduces its fall seasonal, Season of the Witch, a double dry hopped hazy and juicy IPA. Featuring Citra, Vic Secret, and Strata hops, this beer bursts with vibrant flavors and aromas of passion fruit, mango, pineapple, and melon. With a modest 5.9% ABV, it’s crafted for easy drinking, boasting a soft mouthfeel and full body.

“First brewed for our Salem, Massachusetts fans in 2019, Season of the Witch has grown into a fan favorite,” said Jake Rogers, Founder & Chief of Brewery Operations at True North Ales. “Its low ABV makes it perfect for enjoying multiple rounds on a patio. While fall beers often lean toward pumpkin and spice, this IPA offers a unique, crowd-pleasing alternative.”

The can’s striking artwork, designed by Marblehead artist Amy Hourihan, complements the beer’s bold character. Available in kegs and cans, Season of the Witch can be found in stores and restaurants across Massachusetts and New Hampshire, as well as at True North Ales’ Ipswich Taproom, through October 31.

About True North Ale Company

Located in Ipswich, Massachusetts, True North Ale Company opened in 2017 and now distributes to over 2,000 bars, restaurants, and stores across Massachusetts, New Hampshire, and Rhode Island. The brewery has earned prestigious accolades, including a Gold Award at the 2018 World Beer Cup, a Gold Medal at the 2023 Great American Beer Fest, Gold and Bronze Medals at the 2021 Great American Beer Fest, a Silver Medal at the 2024 World Beer Cup, and a Silver Medal at the 2020 Great American Beer Fest. Voted Best Brewery on Boston’s North Shore for four consecutive years, True North offers a 150+ seat open-air and tented patio, 150+ seat indoor taproom, and a North Side events venue accommodating over 250 guests.

For more information please visit https://www.truenorthales.com/

Filed Under: Beer, breweries, craftbeer

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