ATLANTA, Georgia — SweetWater Brewing Company (“SweetWater Brewing” or “SweetWater”), the ninth largest craft brewer in the U.S. and a subsidiary of Tilray Brands, Inc. (NASDAQ: TLRY and TSX: TLRY), today announces the summer release of SweetWater American Lager, a special edition of SweetWater’s flagship Lager, featuring American red, white, and blue branding now available in over 10 states across the U.S. with further national distribution coming soon.
Ty Gilmore, President, U.S. Beer, Tilray Brands, said, “SweetWater’s American Lager is a salute to American craft beer and our best-selling flagship Lager. We hope the refreshing and crisp American Lager will be a staple at backyard barbecues, tailgates, and get-togethers this summer.”
SweetWater’s American Lager (4.5% alcohol by volume) is a clean-bodied craft beer with a 100% premium Pilsner grain bill along with Crystal and Hallertau hops, expertly brewed for easy-drinking. The new American Lager is now flowing at SweetWater’s flagship taprooms in Atlanta, Georgia and Fort Collins, Colorado and is also available in 12-packs of 12oz cans at grocery and liquor stores, as well as bars and restaurants across the U.S. in Georgia, Florida, South Carolina, Colorado, North Carolina, Pennsylvania, Wisconsin, Tennessee, Maryland, California, Kentucky, Minnesota, Texas, Missouri, West Virginia, and Mississippi.
This Memorial Day weekend, SweetWater will also be one of the participating breweries at this year’s Brew at the Zoo from 6pm to 9:30 p.m., May 27, at 800 Cherokee Ave. in Atlanta. To find Sweetwater’s American Lager and other craft brews near you, checkout SweetWater’s beer finder online at www.SweetWaterBrew.com.
About SweetWater Brewing
One of Atlanta’s original craft breweries, founded 26 years ago, SweetWater Brewing is now the 9th largest craft brewers in the U.S. With two flagship breweries in Atlanta, Georgia and Fort Collins, Colorado, SweetWater’s award-winning craft beers and ready-to-drink cocktails are available coast to coast and in more states than ever before. Inspired by the outdoors, SweetWater is a passionate advocate for healthy waterways and conservation initiatives. Through its annual Save Our Water campaign, SweetWater continues to raise funds to support nonprofit organizations fighting for clean water and habitat conservation, including the Waterkeeper Alliance, Bonefish & Tarpon Trust, and Trout Unlimited.
SweetWater Brewery is a subsidiary of Tilray Brands, Inc. (Nasdaq: TLRY; TSX: TLRY), a leading global cannabis-lifestyle and consumer packaged goods company inspiring and empowering the worldwide community to live their very best life.
For further information about SweetWater Brewing Company, please visit www.sweetwaterbrew.com and follow @SweetWaterBrew.
About Tilray Brands
Tilray Brands, Inc. (Nasdaq: TLRY; TSX: TLRY), is a leading global cannabis lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia, and Latin America that is changing people’s lives for the better – one person at a time – by inspiring and empowering a worldwide community to live their very best life, enhanced by moments of connection and wellbeing. Tilray’s mission is to be the most responsible, trusted, and market-leading cannabis and consumer products company in the world with a portfolio of innovative, high-quality, and beloved brands that address the needs of the consumers, customers, and patients we serve. A pioneer in cannabis research, cultivation, and distribution, Tilray’s unprecedented production platform supports over 20 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods, and craft beverages.
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Nashville, Tennessee(2023)—The Brewers Association (BA)—the not-for-profit trade group dedicated to promoting and protecting America’s small and independent craft brewers—recognized 307 winners during the 2023 World Beer Cup (WBC) awards ceremony on May 10, 2023.
SAN FRANCISCO, California— San Francisco’s trailblazing Anchor Brewing Co. continues its spirit of innovation with San Pancho, a craft Mexican Style Lager with Lime rolling out nationwide this spring. The super-refreshing brew is a celebration of the rich mural culture and arts tradition in the Bay Area. Bursting with zesty citrus, sweet corn, and light maltiness, San Pancho is crisp and approachable, ideal for easy drinking on sun-filled afternoons.
COLUMBUS, Ohio— Garage Beer, one of the country’s only independent light beers, born in a garage in the heart of the Midwest and today a fan favorite, is proud to announce its partnership with the Columbus Crew. Keeping fans refreshed, Garage Beer will now be sold throughout the season at Crew games. All Crew fans will have an opportunity to try the Garage Beer experience and celebrate their favorite team’s wins alongside their new favorite brew. Fans can purchase Garage Beer in the N.E. concourse at the Lower.com Field.
FRAMINGHAM, Massachusetts – Jack’s Abby Craft Lagers unveils a renovated taproom laser focused on the beer experience to complement an exciting lager program from their new, “Tradition Meets Tech” pilot system.
IPSWICH, Massachusetts – True North Ale Company announces the release of Cerveza Negra Mexican Dark Lager. Close cousin to multi-award winning Cerveza Mexican Lager (Great American Beer Fest Gold and Silver medals), this beer is brewed with pilsner, Vienna, and caramel Munich malts and flaked maize and complemented by herbal, zesty Perle and Saaz hops. Flavors and aromas of fresh toasted bread, honey, and orange zest are followed by a crisp finish.
BOSTON, Massachusetts – Rupee Beer is on a mission to bring Indian craft beer to the world and today announces its expansion into two new markets to include distribution across Pennsylvania & Rhode Island.
CINCINNATI, Ohio – Braxton Brewing Co., a local brewery with national recognition and acclaim, is excited to announce the newest craft option to join its lineup of celebrated beers. Spur is an American Amber Lager that is full-flavored and expected to meet today’s consumer needs with unmatched perfection. Consumers will be able to find Spur on tap in Braxton taprooms, online at Braxtonbrewing.com and in Kroger stores throughout Kentucky and Ohio beginning Mid-March. Each six-pack of 12 oz. cans will be available for $10.99 and 15 packs for $16.99.
CROYDON, Pennsylvania – WHAT: The Neshaminy Creek Brewing Company (NCBC) fan favorite Falconry Club returns Friday, February 24 and the Creek team is pulling out all the stops to welcome this Oak Smoked Wheat Lager back to the taps! Falconry Club is a historical Polish style of lager known as a Grodziskie that dates back to the 14th Century. The beer is a delicate, straw-colored lager brewed with copious amounts of oak smoked wheat and a kiss of German noble hops. Falconry Club takes your tastebuds on a flight with its nuanced bready malt character, mellow wood smoke, and dry finish. To mark the triumphant return of Falconry Club, NCBC will have the United Crepes of America food truck selling potato pancakes and other Eastern European treats to pair with the Polish lager. The event also features a special appearance by Master Falconer John Sedlak who will showcase his trained hawks and other birds of prey at the taproom in an interactive falconry show, providing a great opportunity for guests to get up close and personal with these majestic birds.
ATLANTA, Georgia – SweetWater Brewing Company, LLC (“SweetWater”), Atlanta’s craft beer trailblazer, the 10th largest craft brewer in the U.S. and subsidiary of Tilray Brands, Inc. (NASDAQ: TLRY and TSX: TLRY), launches a new crisp lager to its year-round craft beer lineup. The new SweetWater Lager, a clean-bodied beer elevated with spicy floral hop notes, is now available on draft and will be available in 12-packs of 12-ounce cans in select retailers across the U.S. beginning March 2023.