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Dust Bowl Brewing

Dust Bowl Brewing Co. Launches Dust Bowl Lager

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TURLOCK, California – Dust Bowl Brewing Company, renowned for its innovation and commitment to crafting exceptional beers, proudly launches its latest addition to the year-round portfolio – Dust Bowl Lager. This traditional lager is set to become a staple among the craft beer community, offering a crisp and refreshing experience for beer enthusiasts.

Brewed with precision and passion, Dust Bowl Lager embodies the essence of a traditional lager while embracing the craft brewery’s dedication to quality and flavor. The beer’s exceptional balance and clean finish make it the perfect choice for those seeking a classic, easy-drinking option. Dust Bowl Lager offers an approachable 4.5% Alcohol by Volume (ABV) and a mild bitterness level of only 12 International Bitterness Units (IBUs).

“With Dust Bowl Lager we wanted an addition to the lager line up that set itself apart in color and flavor from our other brands,” explains Don Oliver, longtime Brewmaster. “It has a subtle sweetness and crisp finish. It’s an all-occasions beer that goes well with any setting or season. Like the can says, it’s reliable.”

“Dust Bowl Lager is a testament to our dedication to brewing excellence and our commitment to providing a diverse range of options for our customers,” says Brett Tate, Founder of Dust Bowl Brewing Company. “We believe this traditional lager will resonate with those who appreciate the simplicity and timelessness of a well-crafted beer.”

The can design pays homage to the classic American spirit, evoking an ageless retro vibe that echoes the heart of craft beer tradition. The Dust Bowl Lager can features an eye-catching matte gold finish, providing a nod to the golden age of brewing, coupled with classic red, white and blue text and graphics.

Dust Bowl Lager comes in 12oz / 6 pack cans and draft. Beer fans can find it at any Dust Bowl Brewing Company California taproom, with locations in Turlock, Elk Grove, Monterey, and Livermore. Additionally, it can be found at Dust Bowl retailers.

For Brewing fun facts, trivia, movies and more, Click Here.

Dust Bowl Brewing Announces Fourth Taproom in Livermore, CA

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LIVERMORE, California – Dust Bowl Brewing Co. announces a fourth taproom to be located in the San Francisco East Bay City of Livermore, California. Slated to open in early summer 2023, the new taproom will be an anchor tenant in the Shops at Livermore, nestled next to the world-famous San Francisco Premium Outlets. Livermore is a little over an hour away from Dust Bowl Brewing Co.’s brewery and hometown taproom in Turlock.

“We were attracted to the region and the Shops at Livermore for a variety of reasons,” comments Brett Tate, Founder/Owner, Dust Bowl Brewing Co. “The building site is just steps away from the San Francisco Premium Outlets, where an average of 8 to 10 million visitors frequent annually. The clientele is a mix of locals and world travelers seeking that “Americana” experience, which craft beer certainly fits. Livermore has an established craft beer culture that we’re excited to be part of. We’ve been distributing our beer to the region since 2015, so we have established brand familiarity. Livermore has a population of 90,000 and growing at nearly double the U.S. average. The demographics are ideal with many large regional and national headquartered companies close by. This presents a great opportunity for retailers like us to capture a market seeking shopping, dining and entertainment.”

“We are thrilled to bring Dust Bowl Brewing Company, a family owned and operated business, to the Shops of Livermore,” adds Robert Himsl, Owner, Shops at Livermore. “This will be a fantastic addition, given Livermore’s long history of successful breweries, wineries, and food. Dust Bowl Brewing is a destination to gather, celebrate the past, look forward to the future and connect with friends and family. We are thrilled to partner with a great brand that values family and forming connections the way we do.”

This will be the first satellite taproom for Dust Bowl that is in a new space, not a historic building. The taproom takes an end position in the complex, which opens to a large outdoor space. The interior offers over 3500 sq. ft., while the outdoor area provides 6500 sq. ft.

“While we’ve certainly loved the charm of the older buildings we’ve worked with in the past, it’s exciting to create the layout and flow without limitations,” shares Brett Honore, Owner, Dust Bowl Brewing Co. “We’ll maintain our signature aesthetic and furnishings within a crisp, new backdrop. Guests will enjoy 30 taps of Dust Bowl beer and seltzers from the indoor/outdoor bar. The inside will offer traditional bar seating, rail bars, lounge settings and an oversized banquette. The exterior area will feature a covered patio, picnic table communal seating, and various seating vignettes along with firepits and corn hole on a turf area.”

The décor and furnishings will resemble the brand personality established at Dust Bowl’s other taprooms in Turlock, Monterey, and Elk Grove, California. To-go packaged beer, growlers, Crowlers and retail items, such as tees, hats and glassware, will be available.

Food will be provided by a resident food truck, Wedo’s Tacos, owned by Chris Tringali and Cal Leidig. The duo also owns and operates the resident food truck at Dust Bowl’s Monterey Tap Depot as well as Wedo’s Kitchen located in Dust Bowl’s taproom in Elk Grove. Guests can expect quick service along with elevated tacos, gourmet burgers, and shared plates.

Dust Bowl Brewing Company’s portfolio currently features 13 year-round beers and seven specialty rotating beers, along with an ever-changing array of draft-only releases ensuring there’s always something new and interesting to explore while visiting any of Dust Bowl’s taprooms. Some of the Central Valley brewery’s most well-known brands include Hops of Wrath IPA, Therapist Imperial IPA and Taco Truck Lager. Dust Bowl Brewing Co. moved into Regional Brewery status in 2020 with a record 16,500 barrels of beer produced for the year. In 2021, the brewery hit the 21,000-barrel mark. The brewery ranks among the top 2% of craft breweries in California, the most competitive state with over 1,000 craft breweries. In 2022, Dust Bowl Brewing Company was named “Brewery of the Year” by the prestigious California State Fair Commercial Craft Beer Competition upon winning three golds and a silver in the contest.

Dust Bowl’s Livermore taproom will be located at 3034 W. Jack London Blvd., Livermore, CA 94551.

About Dust Bowl Brewing Co.

Dust Bowl Brewing Co. produced its first beer in May 2009. The company is owned by Brett and Karen Tate and Brett and Camy Honoré, who became the Tate’s business partners in 2010. The company built and moved its production to a 30,000 sq. ft. brewery and taproom, located in Turlock, California, in June 2016. Dust Bowl Brewing Co. beers are available in 5.2 and 15.5 gallon kegs along with selected styles in 22 oz. and 12 oz. bottles and 19.2 oz., 16 oz. and 12 oz. cans. Distribution includes California, Arizona, Nevada, Oklahoma, Pennsylvania, Texas and Vermont. Dust Bowl Brewing Co. achieved Regional Brewer status in 2020 with an annual production of over 16,500 barrels and produced over 21,000 in 2021. In 2022, Dust Bowl Brewing Co. was named “Brewery of the Year” by the highly regarded California State Fair Commercial Craft Beer Competition. The craft brewery showcases a wide variety of its beers and seltzers at its taprooms: the Brewery Taproom located in Turlock, California, the Tap Depot in Monterey, California, the Old Town Tap House in Elk Grove, California and soon to be in Livermore, California.

For Brewing fun facts, trivia, movies and more, Click Here.

Dust Bowl Brewing Rolls Out First Specialty Release, Liquid Confessional Double IPA

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TURLOCK, California – Dust Bowl Brewing Co. introduces Liquid Confessional Double IPA, the first release in this year’s Specialty portfolio. Sold in 16oz. / 4 packs and draft, Liquid Confessional offers a bold 9% ABV and 60 IBUs.

Known for his use of only the finest ingredients, Brewmaster Don Oliver had this to share, “We spent a lot of time exploring what New Zealand hops can offer and found some really good combinations with American hops that shine in Liquid Confessional.”

DIPA fans will be treated to a faceful of hops including Amarillo, Columbus, Nelson Sauvin and Nectaron. While the company says you don’t need to confess to this beer, the hops will be listening! Consumers can look for a metallic lavender can with the wings of a hop angel taking flight.

Liquid Confessional leads off the Specialty introductions for Dust Bowl this year. The company compliments a robust year-round portfolio with a more unique Specialty program, which slates six more introductions for 2023.

Marc Jalbert, Director of Sales & Marketing, added, “Our Specialty portfolio allows us to meet the needs of unique beer bars and bottle shops who require a fresh rotation of beers. It’s an important niche for these retailers who cater to the curious craft beer consumer. The Specialty series also lends itself to innovation, which is a key objective for Dust Bowl.”

Dust Bowl products are distributed throughout California, its home state, as well as Nevada, Oklahoma, Texas, Pennsylvania, Vermont and Arizona. The brewery also operates three taprooms in California, including its flagship taproom adjacent to the brewery in Turlock, the Tap Depot in the popular destination of Monterey and its latest location, the Old Town Tap House in Elk Grove, just south of Sacramento. A fourth taproom is slated to open in the San Francisco East Bay city of Livermore later this year.

About Dust Bowl Brewing Co.
Dust Bowl Brewing Co. produced its first beer in May 2009. The company is owned by Brett and Karen Tate and Brett and Camy Honoré, who became the Tate’s business partners in 2010. The company built and moved its production to a 30,000 sq. ft. brewery and taproom, located in Turlock, California, in June 2016. Dust Bowl Brewing Co. beers are available in 5.2 and 15.5 gallon kegs along with selected styles in22 oz. and 12 oz. bottles and 19.2 oz., 16 oz. and 12 oz. cans. Distribution includes California, Arizona, Nevada, Oklahoma, Pennsylvania, Texas and Vermont. Dust Bowl Brewing Co. achieved Regional Brewer status in 2020 with an annual production of over 16,500 barrels and produced over 21,000 in 2021. In 2022, Dust Bowl Brewing Co. was named “Brewery of the Year” by the highly regarded California State Fair Commercial Craft Beer Competition. The craft brewery showcases a wide variety of its beers and seltzers at its taprooms, the Brewery Taproom located in Turlock, California, the Tap Depot in Monterey, California, and the Old Town Tap House in Elk Grove, California.

For Brewing fun facts, trivia, movies and more, Click Here.

Dust Bowl Brewing Launches The Gold 1 Blonde Ale

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TURLOCK, California – Dust Bowl Brewing Co. kicks off the new year with the release of The Gold 1 Blonde Ale in six pack / 12oz. cans. The packaged offering comes on the heals of the draft introduction in the fall of 2022.

At 4.5% ABV, the year-round, core beer adds another easy-drinking option to Dust Bowl’s extensive portfolio. Brewmaster, Don Oliver, shares, “This is a crisp beer for everyday drinking. It’s very approachable and great for social settings. The Gold 1 provides a great option for those that seek a lighter style craft beer.”

The Blonde Ale recipe, in fact, won a gold medal at last year’s California State Fair Commercial Craft Beer Competition, which helped set the stage for an extensive marketing campaign to roll out The Gold 1. Retailers will be supported with a range of merchandising items, including farming and outdoor lifestyle imagery, display materials, coasters, glassware and more. The packaging features a bold, simple approach to catch consumers’ attention. The beer name and colors embark on a California vibe in poppy gold and blue.

“We’re excited to launch The Gold 1,” comments Marc Jalbert, Director of Marketing & Sales. “We believe the beer has a lot of potential for our wholesalers. The Blonde Ale category is a popular one among craft beer drinkers, and we’re confident The Gold 1 will resonate with these discerning consumers. Our packaging and marketing support are designed to grab their attention in a straightforward way. We know once they taste the award-winning liquid, they’ll be back for more.”

The Gold 1 joins a robust portfolio of beers and seltzers, including 14 year-rounds and a steady stream of packaged specialty releases. Dust Bowl products are distributed throughout California, its home state, as well as Nevada, Oklahoma, Texas, Pennsylvania, Vermont and Arizona. The brewery also operates three taprooms in California, including its flagship taproom adjacent to the brewery in Turlock, the Tap Depot in the popular destination of Monterey and its latest location, the Old Town Tap House in Elk Grove, just south of Sacramento. A fourth taproom is slated to open in the San Francisco East Bay city of Livermore later this year.

Dust Bowl Brewing Co

Dust Bowl Brewing Co. produced its first beer in May 2009. The company is owned by Brett and Karen Tate and Brett and Camy Honoré, who became the Tate’s business partners in 2010. The company built and moved its production to a 30,000 sq. ft. brewery and taproom, located in Turlock, California, in June 2016. Dust Bowl Brewing Co. beers are available in 5.2 and 15.5 gallon kegs along with selected styles in 22 oz. and 12 oz. bottles and 19.2 oz., 16 oz. and 12 oz. cans. Distribution includes California, Arizona, Nevada, Oklahoma, Pennsylvania, Texas and Vermont. Dust Bowl Brewing Co. achieved Regional Brewer status in 2020 with an annual production of over 16,500 barrels and produced over 21,000 in 2021. In 2022, Dust Bowl Brewing Co. was named “Brewery of the Year” by the highly regarded California State Fair Commercial Craft Beer Competition. The craft brewery showcases a wide variety of its beers and seltzers at its taprooms, the Brewery Taproom located in Turlock, California, the Tap Depot in Monterey, California, and the Old Town Tap House in Elk Grove, California.

For Brewing fun facts, trivia, movies and more, Click Here.