Archives for September 2022

PORTLAND, Maine – The Road Ahead is a new Pale Ale from Liquid Riot brewed in support of 253 for AMC, a 253-mile bike ride throughout New England to bring awareness and support to Arthrogryposis Multiplex Congenita (AMC), a condition that limits range of motion and muscle function. The ride and beer collaboration funds continued research, grants and supports the AMC community.

253 for AMC founder Marshall Johnson was born with AMC, a condition that shows up at birth and affects everyone in unique ways. Johnson, a childhood friend of Liquid Riot’s head brewer, has limited motion and function in his arms; he will use his legs, heart and passion to make the 253-mile journey that will finish at Liquid Riot on Saturday, October 8th, 2022. The Road Ahead beer will be released that day in celebration of his journey; join the party from 12-11pm.

A portion of The Road Ahead sales will be donated to Johnson’s nonprofit, AMCSI, a 501(c)(3) organization. The Road Ahead will be available on draught and in 4-packs at Liquid Riot as well as in Portland bottle shops.

While saying “ar·thro·gry·po·sis” might twist your tongue, this easy drinkin’, pale ale won’t. Made using Maine malt and bright, punchy hops for a refreshing, smooth finish, The Road Ahead is really rideABLE. Join us as we cheers to 253 for AMC!

About Liquid Riot:

Established on the waterfront in Portland’s Old Port as Maine’s first Brewery/Distillery/Resto-bar. Located just blocks from City Hall and location of the Portland Rum Riot of 1855. We put all the passion and energy of past riots into our own liquids; bottled, canned or on tap, made locally for your enjoyment.

For More Information:
https://liquidriot.com/packaged/the-road-ahead/

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PASO ROBELS, California – Firestone Walker released Parabolita, a flavorful extension of the brewery’s iconic Parabola barrel-aged imperial stout.

Parabolita—Firestone Walker’s first-ever canned vintage beer—is now available in single 16-ounce cans in all Firestone Walker markets. It lands with a Salted Caramel flavor theme that complements the more approachable Parabola drinking experience.

To create Parabolita, the brewing team aged a selection of Parabola for one year in premium bourbon barrels, then blended it with a complement of Velvet Merlin milk stout to create a silky mouthfeel and a more approachable ABV of 9.2 percent. Finally, they infused the beer with Madagascar vanilla beans, cocoa nibs and sea salt to achieve a full Salted Caramel-style expression.

“Parabolita has the richness of Parabola, but with a creamier, softer texture,” says Brewmaster Matt Brynildson. “The cocoa nibs and vanilla accentuate the beer’s boozy caramel malt character. The resulting beer manages to be massive, mellow and drinkable all at once.”

Added Barrel Program Manager Eric Ponce, “The dash of sea salt acts just like it does in food. It makes the aromas pop, elevates the flavors and adds dimension to the mouthfeel.”

A New Chapter

Parabola was first created in 2005 as a component for Firestone Walker’s inaugural Anniversary Ale blend. It soon took on a life and legend of its own, eventually meriting its own annual release. To this day, Parabola continues to be a driver behind the Anniversary Ale.

Parabola has also served as a creative platform in the barrel room, spawning numerous variants in recent years.  Now comes Parabolita, launching a new range of possibilities in the 16-ounce can format.

“We felt that mimicking a chocolate-covered salted caramel fit perfectly with the base flavor profile of the original Parabola,” Brynildson said. “By taming the ABV, incorporating new flavors and packaging it in cans, we’re adding a whole new chapter to this Firestone Walker classic.”

About Firestone Walker

Founded by brothers-in-law Adam Firestone and David Walker in 1996, Firestone Walker Brewing Company is a California beer company with three innovative brewing facilities. Firestone Walker’s main brewery in Paso Robles produces a diverse portfolio ranging from iconic pale ales to vintage barrel-aged beers. The Barrelworks facility in Buellton makes eccentric wild ales, while the Propagator pilot brewhouse in Venice specializes in R&D beers and limited local offerings. Firestone Walker is also the brewery behind 805, one of the nation’s fastest-growing beers. Firestone Walker was recently named “Best American Brewery of the Decade” by Paste Magazine

For More Information:
https://www.firestonebeer.com

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BROOKLYN, New York – Threes Brewing introduces smoked Saison to second-use fruited beer series.

Threes Brewing has just released Thought Experiment Smoked Peach Saison, the first smoked variant in its range of beers fermented with second-use fruit. The beer gets its subtly smoky character from one of Threes’ best-selling smoked malt beers and its fruity character from whole peaches. The result is a slightly spritzy, balanced drink with notes of “strawberry SweetTarts and late summer campfires”.

Each beer in Threes’ Thought Experiment range is fermented on “second-use” fruit (fruit used in a previous beer release), imparting evolved fruit flavors along with all of the yeast, culture, and character developed in the first fermentation. Head Brewer Matt Levy says, “This is the first time we’ve used a smoked beer as the base in this series, and we couldn’t be happier with how it turned out. It’s layered and complex, yet very drinkable, and will pair perfectly with a variety of foods.”

For More Information:
https://shop.threesbrewing.com/collections/beer/products/thought-experiment-smoked-peach-saison-ale-750ml

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Elk Rapids, Mich. – Short’s Brewing is heading into the last quarter of the year with a stellar line up of new beers and old faves (and some killer ciders from their sister brand, Starcut Ciders) just in time for the holiday season.

Tony Hansen, Chief Innovation Officer for Short’s Brewing had this to say about the end-of-year line up: “We are finishing strong this year, packing in a lot of action into a small amount of time. We are super excited to bring back some OG hits as well as some new stuff we think people will really enjoy.”

Check out what’s on deck from the Northern Michigan brewery.

October

Gemini

Milk Shake IPA with apple, mango and blood orange / 7.2% ABV

Available in 6 pack cans and draft with distribution to Michigan and Indiana.

Snow Globe:

Double Hazy IPA / 8.1% ABV

Available in 6 pack 12 oz cans and draft with distribution to Michigan, Indiana, Illinois and Ohio.

Starcut Ciders: Pulsar Holiday Edition

Dry cider with cranberries, orange and spices / 6.6% ABV

Available in 6 pack 12 oz cans and draft with distribution to Michigan, Indiana, and Wisconsin.

Super Hoppy Holiday Variety Pack

Juicy Tree: Experimental IPA with juniper, cranberry and spruce tips.

Ho Ho Hopit: New Double IPL

Double Freedom of ‘78: Double IPA with guava

Raisin Apollo: Triple IPA with golden raisins

Yoda’s Blend: Super blended IPA

Available in 18-pack 12 oz cans and draft with distribution to Michigan, Indiana, Illinois, Colorado, Wisconsin, Ohio, and Tennessee.

Nov

Brewniverse Presents: Tea Pain

Bourbon barrel aged dark ale with Earl Grey tea and vanilla

Available in 4 pack 12 oz cans with distribution to Michigan.

Exterior Illumination

American Sour Ale / 5.3% ABV

Available in 6 pack 12 oz cans and draft with distribution to Michigan, Indiana, and Wisconsin. Starcut Ciders: Bucket

Semi-dry black currant cider / 6% ABV

Available in 6 pack 12 oz cans and draft with distribution to Michigan, Ohio, Indiana, Wisconsin, Illinois, and Tennessee.

December

Spruce Pils

Double Imperial Pilsner / 9.5% ABV

Available in 6 pack 12 oz cans and draft with distribution to Michigan.

Nitro Cup A Joe Nitro

 

About Short’s Brewing Company

Located in the heart of Downtown Bellaire, MI, Short’s Brewing Co. was established in 2004 by Joe Short. In 2009, Short’s began keg and bottle distribution in Michigan via their Elk Rapids Production Facility. The brewery is known widely for their flagship and experimental brews including Soft Parade, Local’s Light, and Huma Lupa Licious. Short’s prides themselves on producing fearlessly creative beers, handmade by people who care in Northern Michigan.

For more information about Short’s Brewing Company: https://www.shortsbrewing.com

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TAMPA, Florida – The Brewing Funds the Cure initiative allows the passion and creativity of the brewing industry to help fund critical research in collaboration with the National Pediatric Cancer Foundation. The signature program for Brewing Funds the Cure is the annual release of Rising Hope. Now in its fifth year, the program’s goal is to have one brewery in each state produce the iconic “Rising Hope” IPA. In the first four years of the release of Rising Hope, craft brewing partners across the country have raised over $500,000 for pediatric cancer research!

Each year Brew masters from Florida Avenue Brewing and Cigar City Brewing design a new recipe and share it with collaborating breweries across the country. Supplier partners such as Country Malt Group, Yakima Chief Hops, and Amoretti Fruit Puree provide donated ingredients to each of the Rising Hope breweries. In addition, Blue Label Packaging Co has donated labels for canning, and Taphandles provides signature tap handles for each participating brewery. The signature IPA is released through September and October, and 100% of the proceeds will benefit the National Pediatric Cancer Foundation.

Why is this important?

Cancer is the #1 cause of death by disease among children

43 children per day are expected to be diagnosed with cancer

Only 4% of the billions of dollars that are spent annually on cancer research and treatments are directed toward treating childhood cancer

• More than 95% of those who survive childhood cancer will have a significant health-related issue by the time they are 45 as a result of being treated with drugs designed for adults.

How to Get Involved with Brewing Funds The Cure

Join/Donate:

Organizations can join Brewing Funds the Cure by going to the NPCF’s Brewing Funds the Cure website.

Date:

Rising Hope IPA Will be released in September/Oct of 2022 Other Brewing Funds the Cure Programs are available as well all year long!

About the National Pediatric Cancer Foundation:

The National Pediatric Cancer Foundation is a non-profit organization based in Tampa, FL. Founded in 1991, we have raised upwards of $35 million and partnered with over 30 hospitals nationwide. 87 cents of every dollar raised funds research and new medical trials in order to find less toxic, more therapeutic solutions for childhood cancer. We are proud of our dedication to fiscal responsibility, receiving the highest rating 11 years in a row from Charity Navigator, putting us in the top 2% of all charities nationwide.

For More Information:
https://nationalpcf.org/programs/brewing-funds-the-cure/

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BEND, Oregon – Family and employee-owned since 1988, Deschutes Brewery announced the 35th annual release of the beloved winter seasonal, Jubelale. Initially bottled in wine bottles straight from the taps in Bend’s original public house for the holidays, Jubelale is the first beer ever packaged at the brewery. This winter warmer features rich spice notes and a healthy malt character of toffee and dusted cocoa with an ABV of 6.7%.

For nearly three decades, Jubelale labels have featured original artwork from locally commissioned artists each year, something unique to this brand. The distinctive design for the 2022 release was created by Francisco Morales, a freelance Latinx illustrator and designer based in Portland, Oregon. In this far out design, Francisco’s ethereal depiction of a winter landscape was inspired by his first winter experience in the Pacific Northwest.

“This is inspired by my first experience of snow and winter in Oregon. I am a child of the Coachella Valley desert where rain and moisture are a rare occurrence. I’ll never forget my first trip to the Pacific Northwest, and nothing would prepare me for the winter and snowfall where the sound dampens and light changes, as if you are on another planet,” shared Morales.  “As a collaborator for this year’s Jubelale design, this piece attempts to capture the emotions of that extraterrestrial feeling.”

Jubelale will release across Deschutes’ distribution footprint in 12-ounce 6-pack bottles, 12 ounces 12 pack cans, and on draft later this month. Jubelale brand assets can be foundhere on Brandfolder.

Inspired by each artist’s unique contribution to the brand, Deschutes has opened the call for artists outside of Oregon across the U.S for 2023.

Details for the artist submission qualifications:

Must be age 21 or older and legally live within the United States to apply.

Professional artists only, meaning a person who is critically recognized as an artist, who possesses skills, training, and/or experience in an artistic discipline, and who is active in and committed to their art practice.

Applicant must submit an art portfolio as part of the application.

Artist must be able to commit to finalizing and submitting an original piece of art for the next Jubelale packaging by March 15, 2023.

Preference will be given to artists who live or have roots in Oregon or the Pacific Northwest.

All mediums and formats of art are acceptable.

Finalists will be contacted by December 31, 2021. Only finalists will be contacted by Deschutes Brewery.

About Francisco Morales

Francisco Morales is a freelance Latinx illustrator and designer based in Portland, Oregon. He has a Bachelor of fine arts from Oregon State University and has gained regional recognition for his illustrative design work. Has worked with brands such as SurveyMonkey, Doug Fir, Community Cycling Center. Morales co-founded Walk-In, a living studio and gallery on Alberta St. in Portland.

About Deschutes Brewery

Deschutes Brewery is an independent craft brewer in Bend, Oregon family and employee-owned since 1988. Founded on the guiding principles of true craftsmanship and ultimate quality, Deschutes is known as a leader in hops, dark beer, innovative India Pale Ales, and small-batch experimental and barrel-aged beers. Deschutes Brewery is crafted for community, committed to sustainable business practices, and supports charitable organizations across our distribution footprint.

For More Information:
https://www.deschutesbrewery.com

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 MONTAUK, New York – As part of their Brew Barn Series charity release program, Montauk Brewing Company has partnered again with the Animal Rescue Fund of the Hamptons to support the efforts of ARF on the East End.
“If you’ve enjoyed a pint on our patio, then you’ll understand why this partnership is a natural fit as we are a pet-friendly brewery with close ties to our wonderful community,” says Montauk Brew Co. co-founder, Vaughan Cutillo.
Big Dog Double IPA will be canned fresh on October 20th  and will be available at the taproom in Montauk as well as at select retailers throughout Long Island and NYC. Big Dog checks in at 7.2% ABV and was brewed with Idaho 7 and Mosaic hops, giving the beer floral, tropical and fruity notes. This beer will go fast so be sure you grab your 4 pack while supplies last. Proceeds from Big Dog Double IPA will go directly to the support the efforts of the Animal Rescue Fund of the Hamptons!

The Animal Rescue Fund Mobile Adoption Vehicle will be at the brewery on canning day with highly adorable and very adoptable pups and cats. Stop by between 3 and 5PM on Thursday, October 20th for fresh beer and cute furry friends!

For More Information:
https://montaukbrewingco.com/pages/home

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HARTFORD, Connecticut – Like the once-popular song lyric by LL Cool J, it’s been a while since the refillable growler was front-of-mind for most craft beverage consumers. Rob Zielonka and Louis Westfall want to change that. They aim to do it with an innovative new device called Growler Power TM that turns any standard growler into a portable kegerator, keeping oxygen out and carbonation in to ensure that your beer stays fresh and cold. About the size of an overnight bag and weighing just 9 pounds (15 or so with a full growler, Co2 cylinder, and ice), its ultra-portable design allows beer, cider, kombucha or even cold brew coffee connoisseurs to “bring the tap with them wherever they go,” and along with it the environmental credentials of reusable containers and the social appeal of sharing your favorite beverages with friends.

While attending a holiday gathering several years ago Zielonka noticed that the handful of growlers there – hidden in the fridge or sitting on the counter getting warm, some with their caps off – weren’t getting the love from most of the party guests the way they must have from the craft enthusiasts who brought them. “The stories of those beers were never told,” remembers Zielonka, who went home that night determined to find a better way to showcase growlers and the local breweries they come from. “We lost a lot of good beer that night,” he lamented, “but the idea of how to better respect the growler was born.”

Growler Power’s unique design prolongs the life of a growler by maintaining carbonation and pressure for weeks from the time the growler is opened and attached to the gas line cap and its food grade Co2 cylinder (available online or at most home-brew shops). Ice or ice packs are placed in the bottom of the unit and will typically keep beverages cold for 24 hours. Once your growler is inserted and the top of the unit closed, you pour from the tap and enjoy. If you’re pouring from a gallon-sized growler or festivities last into the next day, you can fit your Growler Power into a standard full-sized refrigerator.

At the core of Growler Power’s mission is championing small businesses, helping reduce the carbon footprint of off-premise consumption, and celebrating the social component of sharing locally made beverages with friends and family. Arguably the most meaningful decision a thoughtful consumer can make is to choose a hyper-local brand and opt for a refillable container. Not only is it best for the business’s bottom line, but it’s less impactful on the environment. The carbon footprint of a refillable growler is just 5% of what it takes to recycle all those cans or bottles, and washing it for its next fill even uses less water than recycling does.

The Growler Power experience will retail for $250 but won’t be available for delivery to consumers until spring of 2023. In the meantime, the team is calling all party starters, gadget lovers, craft beverage aficionados and small business enthusiasts to support their recently launched Kickstarter campaign which runs through mid October.

Among the socially and environmentally motivated businesses that have already partnered with Growler Power are Little House Brewing, Thimble Island, Urban Lodge, Elicit Brewery, Myrcene Ale Co., White Lion and Cross Culture Kombucha. The start up’s business is based in Connecticut and it plans to open a facility in Hartford, but the goal is to market its innovation to both old and new growler enthusiasts everywhere. Part of its mission and values will be to hire people that have historically had difficulty finding suitable employment, especially those with previous incarcerations and the homeless population.

Craft beer drinkers can see the Growler Power system in action at the 7th Annual Crazy Brew Bash at the Mount Southington Ski Area in Plantsville, Connecticut on September 17 or the 8th Annual Stadium Beer Fest at the Stadium Theatre in Woonsocket, Rhode Island on September 29, where members of the team will be pouring proudly.

About Growler Power

We believe in growlers, and that consumers deserve a pub grade pour wherever they go. Based in Connecticut, our team also believes in showcasing the products of breweries, cideries, kombucha makers, and coffee shops everywhere. We’re also proud that our innovative device provides a sustainable way to enjoy craft beverages, and a unique social experience in which to celebrate them with family and friends.

For More Information:
https://www.growlerpower.com

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HOUSTON, Texas – 8th Wonder Brewery & Distillery and Bayou City Hemp Company are making history––again: The two pioneering organizations are partnering to create 8th Wonder Cannabis, a groundbreaking brand offering hemp, hops, beverages, and more as a brick-and-mortar dispensary, premier producer, and consumption lounge. A soft opening of the anticipated space is set for October 17, 2022; 8th Wonder Cannabis plans to open additional locations throughout Texas in the coming years, improving access to cannabis statewide.

8th Wonder Cannabis’ first brick-and-mortar dispensary and consumption lounge will be housed inside 8th Wonder Distillery at 2201 Dallas Street, Houston, TX 77003.

Every 8th Wonder Cannabis outpost will carry a range of products, including gummies, edibles, pre-rolls, vapes, and flower, as well as water-soluble options such as additives, nano-shots, and seltzers. The dispensaries will feature top brands, including Third Coast Blends, Mixer Elixir, and Leaf Life Wellness in addition to the 8th Wonder brand. Offerings will cater to canna-curious consumers and experienced cannabis lovers alike, making the versatile plant more approachable to a broader audience.

“We firmly believe the future of the hospitality industry will feature cannabis quite extensively,” adds Ryan Soroka, 8th Wonder Brewery & Distillery President and Co-Founder. “As stewards of the cannabis industry in Texas, Bayou City Hemp’s emphasis on innovation, quality and collaboration not only produces the best products, but helps normalize cannabis in a safe and trusted way.”

Cannabis-infused beverages will anchor 8th Wonder Cannabis, building upon the game-changing collaboration 8th Wonder Brewery and Bayou City Hemp Company first introduced in 2021, when the companies unveiled the first two cannabis-infused seltzers in Texas. Handcrafted in Houston, Delta-8 Wonder Water and CBD Wonder Water are non-alcoholic, zero-calorie, sparkling waters featuring natural hemp-derived ingredients. The beverages were the first THC and CBD seltzers in Texas, and numbered among the first of their kind in the entire country. Additions to the line followed, including seltzers such as Bun B’s Trillionaire, Third Coast’s Beach Break and Mixer Elixir’s Ranch Water, Botanical Greyhound and Blackberry Bramble.

Wonder Water has been the top-selling to-go product at 8th Wonder since the seltzers’ debut, underscoring the drinks’ high quality and market’s skyrocketing demand.

“Bayou City Hemp is light years ahead of any other cannabis manufacturers in regard to their nano-emulsion technology that seamlessly blends the cannabinoid with the water-soluble emulsion in suspension,” says Aaron Corsi, 8th Wonder Brewery & Distillery Co-Founder and Brewmaster. “This results in a water-soluble solution that is fast acting, effective, and tastes great.”

Texas leads the growing movement of hemp-derived, Farm Bill-Compliant THC beverages, and the 8th Wonder and Bayou City Hemp partnership has vertically integrated the entire value chain from production to distribution and fulfillment.

The Houston-based 8th Wonder Cannabis marks the first partnership between a cannabis manufacturer and distributor and brewery in the U.S.

“Our partnership with 8th Wonder to launch Texas’ first cannabis-derived seltzer helped us truly scope the demand and opportunity for the canna-curious market through beverages,” says Ben Meggs, CEO and Co-Founder of Bayou City Hemp Company. “8th Wonder has established itself as a trusted name for quality and innovation, and we’re excited to partner with them to expand and further vertically integrate our businesses.”

House Bill 1325, enacted three years ago, made it legal to manufacture, distribute and sell consumable hemp products in Texas. The legislation followed passage of the federal Farm Bill in December 2018, which redefined hemp as a low-THC cannabis product with 0.3% or less Delta 9 THC and removed it from the definition of marijuana in the Controlled Substances Act.

“We always say everything is bigger in Texas and bringing Bayou City together in a partnership with 8th Wonder seems to fit the narrative perfectly,” says Jeromy Sherman, Bayou City Hemp Chief Business Officer and Co-Founder. “We are aligned in so many ways from the extensive measures we have put in place to self-regulate to the creativity and product innovation each team brings to the table.”

Since launching in 2013, 8th Wonder Brewery has become synonymous with original brews informed by place, innovation, and tradition. The sixth brewery to open in Houston, 8th Wonder helped cultivate the city’s then-burgeoning local craft beer scene that has since grown to include more than 50 breweries. 8th Wonder Brewery now offers 8 year-round brews, plus a rotating list of seasonal favorites and special releases in addition to the new herbal seltzers. In 2018, 8th Wonder founded its distillery, which features 8x-distilled vodka, hop-infused gin, silver rum, a hand-selected whiskey, and Hammer Down bourbon.

Please note: Consumers of 8th Wonder Cannabis products must be at least 21 years-old. Consumption may result in a positive initial drug screening for THC.

ABOUT 8TH WONDER CANNABIS

8th Wonder Cannabis is changing the way Texans understand and access cannabis. The groundbreaking new brand formed by 8th Wonder Brewery and Distillery and Bayou City Hemp Company will offer hemp, hops, beverages, and more as a brick-and-mortar dispensary, premier producer, and consumption lounge. 8th Wonder Cannabis’ first brick-and-mortar dispensary and lounge will be housed inside 8th Wonder Distillery at 2201 Dallas Street, Houston, TX 77003, and is slated to open in the late fall of 2022. Additional storefronts are planned in cities throughout the state, while 8th Wonder Cannabis will also produce pioneering cannabis products to sell via partners nationwide.

ABOUT 8TH WONDER BREWERY & DISTILLERY

8th Wonder Brewery & Distillery are Houston’s favorite purveyors of craft beer and spirits. Located in the heart of EaDo, 8th Wonder offers signature year-round, seasonal, and special release brews in addition to handcrafted spirits, plus its groundbreaking line of herbal seltzers including Delta-8 Wonder Water and CBD Wonder Water, the first of their kind in Texas. With a name that pays homage to the iconic Astrodome, 8th Wonder is nestled near three of Houston’s modern sports arenas, making it the ideal gathering place to root for the home team. 8th Wonder features a one-acre family- and dog-friendly backyard with colorful picnic tables and a rotating cast of Houston’s best food trucks.

ABOUT BAYOU CITY HEMP COMPANY

Launched in 2019, Bayou City Hemp Company is Texas’ leading vertically integrated cannabis company with a world-class facility and team that is scaled to ensure the highest standards, services, and goods are met from seed-to-shelf. The company has produced award-winning consumer packaged goods for its customers from gummy edibles and nano-shots to vape pens, additives, and seltzers. With a science based approach, Bayou City’s nano-emulsion technology is the core of their products’ innovation. The organization’s nano molecules are 1000x smaller than traditional cannabis distillate, which results in better efficacy, and faster onset/bioavailability. Bayou City is focused on being the trusted source in creating and providing the highest quality and most reliable cannabis-derived products in the world, while maintaining a commitment to innovation, quality, and collaboration with its partners. As leaders and stewards of the cannabis industry in Texas, Bayou City strives to normalize and legitimize the industry through education and awareness.

For More Information:
https://8thwonder.com

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MILWAUKEE, Wisconsin – Central Standard Craft Distillery Cofounders Evan Hughes and Pat McQuillan are going global with the unveiling of the next release in the distillery’s Brewmasters Brandy Series: a collaboration with Hofbräu München, the renowned 400+ year-old brewery known for Oktoberfest, the world’s largest beer festival in Munich.

“For our latest Brewmasters-series release, we wanted to make it a truly global collaboration,” Hughes said. “And no better brewery to partner with than Hofbräu München, the top name in German brewing and owner of the most famous beer hall in the world.”

The new beer brandy, which hits retail shelves across the Midwest in a limited supply starting October 1, combines Central Standard’s North Brandy with Hofbräu’s Doppelbock seasonal special Hofbräu Delicator, which is bottled as Hofbräu Winter Spezial and available in six packs in the United States.

The result is a flavorful beer brandy with notes of dark chocolate, cherry and dried fruit. “When I had my very first taste of it, I knew I wanted to bring it to Oktoberfest in Munich and share it with the world,” said Hans Weissgerber, Managing Director of Old German Beer Hall in Milwaukee. “It’s just that good. Combining the heritage of the Hofbräu München Brewery and the hand-crafted spirit of the Central Standard Distillery creates a truly must-try collaboration.”

“The new Hofbräu North Brandy collaboration has something for beer and brandy fans alike,” said Jim Kanter, Chief Commercial Officer of Central Standard Distillery. “Beer lovers will appreciate the roasted caramel malt flavor and subtle beer sweetness,” he said. “Brandy fans will love the bold, rich flavor. It tastes like a cozy Bavarian night.”

The collaboration offered Hughes and Kanter an opportunity to celebrate their hometown and state. “This new beer brandy really embraces the Germanic roots of Milwaukee, Wisconsin and the Midwest,” said Hughes. “Teaming with Hofbräu München and specifically their Winter Spezial Delicator made the ideal match for our North Brandy.”

The new Beer Brandy sells in 750ml bottles and is priced between $24.99 – $29.99. Only a limited number of bottles are being released. “And, when we’re sold out, we’re sold out,” Kanter added.

Central Standard Craft Distillery, a small batch, craft distillery in Milwaukee and the fastest growing top-10 Wisconsin-based distiller, handcrafts award-winning bourbon, whiskey, vodka and gin from locally sourced ingredients. Founded in 2014, Central Standard spirits have won 37 medals across multiple craft distilling categories.

“For us, it’s not about the awards or accolades,” Hughes explained. “It’s about making the best-tasting craft spirits with the finest local ingredients that bring to life the outdoors lifestyle of the Midwest.

Central Standard’s portfolio of premium spirits includes Red Cabin Bourbon, Door County Cherry Vodka and North Wisconsin Brandy*. Door County Cherry Vodka is a blend of Central Standard’s award-winning 100% handcrafted vodka infused with Door County cherries, which are mellowed with a touch of local-harvested, fresh honey. North Brandy, which is handmade in small batches and aged for a minimum of two years, is finished in Central Standard bourbon barrels. Red Cabin Bourbon is aged to perfection and then finished in California Cabernet wine barrels. Thanks to the red-wine-barrel-finishing, Red Cabin Bourbon – which won a Gold Medal at the Los Angeles International Wine and Spirits competition in 2019, delivers a complex-yet-approachable taste.

In August, Hughes and McQuillan completed a multi-million-dollar project that transformed a formerly vacant three-story, 11,700-square-foot building in downtown Milwaukee into the Central Standard Crafthouse and Kitchen. The distillery’s new home, the first urban distillery and restaurant in the Midwest, boasts a tasting room, tour operation, restaurant, private-events space and rooftop patio. In addition, the renovated building, which was built in 1874 and is one of the oldest in Milwaukee, houses a 100-gallon pot still that will produce all spirits served and sold on site.

Hofbräu München began with a culinary challenge more than 400 years ago: Since he found the beer brewed in his court in Munich to be of poor taste and quality, William V, the Duke of Bavaria, founded the Hofbräuhaus in 1589 – the birthplace of the brewery and gastronomy. The brewing demand outgrew the location in the heart of the city in no time but what’s left is a “must-visit” when in Munich: the “Hofbräuhaus am Platzl”.

Around 1.3 million visitors enjoy the “most famous tavern in the world” every year and 17,000 hectoliters of beer are served in the “Schwemme” (beer hall) and “Bräustüberl” (brewpub) annually.

Today, Hofbräu München is the only Bavarian-State-owned traditional Munich brewery and one of the only 6 Munich breweries that are eligible to pour beer at the famous Oktoberfest. HB beers are known and enjoyed all over the world and especially in the United States.

“Hofbräu München stands for the passionate commitment to the city, its people and the Bavarian lifestyle”, says brewery director Dr. Michael Möller. “Forward thinking, but with feet firmly rooted in Bavarian tradition and brewing craftsmanship: With this recipe we succeed to maintain the Hofbräu brand with its fine beers and further develop it carefully.”

* You must be 21-years of age or older and a fan of great craft cocktails to enjoy our spirits. Please drink responsibly.

For More Information:
https://thecentralstandard.com

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