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Schlafly Beer Releases Pumpkin Ale and Oktoberfest

August 11, 2020 by Andrew Innes

Schlafly Beer Releases Pumpkin Ale and Oktoberfest

ST. LOUIS — Schlafly Beer, the original, independent craft brewery in St. Louis, announces the return of Pumpkin Ale and Oktoberfest, two award-winning seasonal staples for fall. Pumpkin Ale is available in 6-pack and Oktoberfest returns in 6-pack as well as 12-packs of 16-ounce cans. Both are available now throughout fall across Schlafly’s distribution as well as the Schlafly brewpubs.

Initial response from distributors has been strong for both styles as consumers look to comforting classics to enjoy at home. Truckloads have already been sold, and the first round of orders are starting to sell out.

“Our Oktoberfest and Pumpkin Ale are two of our most anticipated seasonal beers,” says Founding Brewer Stephan Hale. “As fall comes closer, we hope Pumpkin Ale and Oktoberfest can provide that sense of comfort, even if it’s at home.”

Pumpkin Ale (8.0% ABV): Schlafly Beer’s special release Pumpkin Ale has been an award-winning seasonal staple for over 10 years. Capturing the attention and accolades from experienced beer drinkers across the country (GABF Silver Medal Winner, VinePair, Thrillist), the Pumpkin Ale highlights sweetness and spice. Intended to taste like a slice of pumpkin pie in a bottle, the squash-forward beer is balanced with a blend of seasonal spices.

Oktoberfest (5.5% ABV): Although Oktoberfest is cancelled in Germany this year, celebrate the traditional style with Schlafly’s Oktoberfest at home. Authentic in its execution and evocation of heritage, Munich malt and German hops contribute to the smooth and clean traditional Märzen brew. Several members of the brewing team even traveled to Germany to meet the farmers and experience Oktoberfest celebrations a few years ago. Amber in color and balanced in its sweetness and toasted malts, the celebratory autumnal style is a tribute to Schlafly’s German roots.

Oktoberfest will be available for a suggested retail price of $13.99 for a 12-pack of 16-ounce cans and the Pumpkin Ale will be available for $9.99 cross Schlafly’s distribution. For more of Schlafly Beer’s distribution visit, website.

About Schlafly Beer:
Schlafly Beer, Missouri’s largest locally owned, independent craft brewery, proudly offers over 60 unique styles of beer. Each is handmade at the Tap Room in Midtown St. Louis or Schlafly Bottleworks in Maplewood. Utilizing 102 hop varietals, 77 malts and grains, 59 different spices and fruits and 10 separate yeast strains from around the globe, Schlafly also works with local suppliers for everything from farm-fresh food to packaging and labeling. As part of its commitment to sustainability, Schlafly donates spent grain to local farmers to feed their livestock and utilizes 100% renewable energy throughout its operations. The largest Missouri-owned-and-operated beer maker offers free tours of the Tap Room (2100 Locust Street) every Sunday from 12:30 p.m. to 4:30 p.m. on the hour and Schlafly Bottleworks (7260 Southwest Avenue) from noon to 5 p.m. every half hour on Fridays, Saturdays and Sundays. The brand continues to define craft across 12 states and throughout countless fine establishments, backyards and basement bars. Join us at either of our locations and on Facebook, Instagram, and Twitter. For a full listing of seasonal and year-round beers and for information on distribution, visit Schlafly.com.

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