Archives for February 2021

Great Lakes Brewing Company Introduces Crushworthy Lo-Cal Citrus Wheat

February 28, 2021 by Dow Scoggins

CLEVELAND — Great Lakes Brewing Company (GLBC) announces the release of new year-round Crushworthy Lo-Cal Citrus Wheat, a refreshing low calorie ale brewed with real citrus purée and peel.

Releasing March 1 throughout GLBC’s distribution footprint, Crushworthy Lo-Cal Citrus Wheat is a “better-for-you” Wheat Ale with just 105 calories, 4.0% ABV, a sessionable light body, and bursts of citrus aroma and flavor thanks to the addition of orange and lemon purée and peel. Crushworthy will release in 12 oz. Can 6-Packs and 15-Packs, and Draft.

Crushworthy Lo-Cal Citrus Wheat is GLBC’s first entry into the low calorie space, and joins the brewery’s growing portfolio of year-round offerings in cans. “We’re excited to bring another unique style to our year-round brand family,” says CEO Mark King. “Crushworthy is lighter, sessionable, and fruit-forward with a really delicious and crushable flavor. It fills a need for active and wellness-minded drinkers who don’t want to sacrifice craft, body, and taste when choosing a beverage.”

Crushworthy’s can artwork features a tattoo-inspired illustration of a juicy citrus heart by artist Sam Hadley, framed by bright yellow accents. The artwork speaks to Crushworthy’s playful and crushable nature, as the beer makes a perfect match for year-round recreation and relaxation.

Crushworthy Lo-Cal Citrus Wheat is available now in the GLBC gift shop and releases March 1 throughout GLBC’s distribution footprint in 12 oz. Can 6-Packs, 15-Packs, and Draft. Customers can also find Crushworthy Lo-Cal Citrus Wheat in GLBC’s new Gimme Five! Variety Pack 15-Pack, which features three of each of a mix of five refreshing beers: Dortmunder Gold Lager, Burning River Pale Ale, Great Lakes IPA, Hazecraft IPA, and Crushworthy Lo-Cal Citrus Wheat.

About Great Lakes Brewing Co.
Great Lakes Brewing Company (GLBC) was founded in 1988 by brothers Patrick and Daniel Conway in Cleveland, Ohio. Independent and employee-owned, GLBC is known for its award-winning portfolio of fresh, balanced, and flavorful beers with names and artwork that tell stories of the Great Lakes region. Since its founding, GLBC has remained a principle-centered brewery with a “triple bottom line” philosophy, balancing financial responsibility with social and environmental responsibility.

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BarBox Ready-to-Drink Premium Craft Cocktails In Stores Now

February 28, 2021 by Dustin Scoggins

ST. PETERSBURG, Fla. — BarBox is now available to purchase at select retailers in California, Colorado, Delaware, Florida, Illinois, New Jersey, New York and Washington. Consumers will be able to purchase these premium, ready-to-drink cocktails online in select regions as well as from the convenience of their home courtesy of their e-commerce partner, Thirstie.

Announced in November 2020, BarBox is working with multiple distribution partners and is excited to now be available in market and on their website at www.barboxcocktails.com. “You can pick up our craft cocktails at your local retailer or get them delivered straight to your door, which is especially exciting at a time when at-home deliveries are such a staple,” co-founder Matthias Kozuba said.

Thirstie Inc., recently referred to as ‘the Shopify for Alcohol’ by Bloomberg BusinessWeek, is the leading technology and logistics solution provider for beverage alcohol brands. Thirstie helps power consumer online transactions within a three-tier-compliant platform. “BarBox is bringing an innovative experience into the rapidly-growing ready-to-drink space,” stated Thirstie CEO and Co-Founder Devaraj Southworth. “The Thirstie platform is uniquely positioned to provide a convenient and personalized customer experience for BarBox’s passionate patrons.”

With the ready-to-drink segment poised for big growth in 2021, BarBox is primed to make a splash in this booming category. BarBox is differentiating itself with premium spirits and all-natural ingredients served in eco-friendly “bag-in-a-box” packaging that is price conscious, while maintaining artisanal quality.

“Looking at the current market for ready-to-drink cocktails, we wanted to create a drink experience at an affordable price without sacrificing quality,” co-founder Jacob Kozuba said. “We can do this because we make everything in house at our distillery, allowing us to keep the quality high and the price relatively low.” Matthias continued, “Our goal was to produce a quality craft cocktail that tastes like it was made at a sophisticated bar, while offering convenience, portability, and playfulness.”

With its signature boxed packaging, BarBox is lightweight and convenient for bringing along on daily adventures. The launch lineup includes three classic cocktails: Cosmopolitan, Negroni, and Vodka Sour. Each BarBox serves over 14 four-ounce cocktails and retails for $24.99 SRP.

About BarBox

Matthias and Jacob Kozuba, brothers and Co-Founders of BarBox, grew up in Poland. They nurtured their love of distilling and spirits under the mentorship of their master distiller father, Zbigniew “Papa” Kozuba, while helping run the family Kozuba & Sons Distillery. When they decided to move the operation to the United States, they settled down in St. Petersburg, Florida. Matthias and Jacob saw an immediate opportunity for a ready-to-drink cocktail experience that spoke to the craft cocktail-loving, quality-driven, eco-conscious consumer. For more information visit https://mybarbox.com/

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Lord Hobo Adds Juice Lord IPA to Core Lineup

February 28, 2021 by Dow Scoggins

WOBURN, Massachusetts — Lord Hobo is proud to announce Juice Lord IPA as the newest member of their illustrious core lineup. With Juice Lord IPA, Lord Hobo has crafted a juicy, 6% IPA that expresses all of the best qualities of the style. Pillowy oats and pilsner malt provide a smooth canvas upon which they’ve painted a juicy and fruity masterpiece. Citra and Huell Melon hops combine to produce an easy-drinking IPA with the irresistible notes of citrus fruits and ripe melon. Lord Hobo President, Nathan Whipple, states: “Juice Lord IPA is a beer made for the modern IPA drinker who appreciates a smooth and sophisticated beer with well-balanced hop character. We are excited to showcase our softer side with this juicy offering”.

In April 2020, Lord Hobo announced a transformation of their logo and a new packaging design for their core lineup. The LHBCo crown transformed and aligned to a more dramatic location on the packaging with fresh bursts of new colors. Juice Lord completes the rebranded lineup, rounding out their hop-focused portfolio. “We had a lot of fun with this brand, bringing a new splash of color to our lineup. We’ve given this packaging more of a 80’s – 90’s feel to invoke an emotional connection to a wide range of our consumer base.” said Marketing Director, Aubree Karls. This beer will be available across Lord Hobo’s entire distribution footprint starting with a package-only release in early March, followed by draft in April 2021.

About Lord Hobo
Lord Hobo Brewing Company was founded in 2015 and strives to bring world-class beer to the Northeast and beyond! Now entering our 6th year, we are looking forward to continuing to bring innovative New England style beers to our thirsty and dedicated fans. Craft beer is the world’s most affordable luxury item and we’re determined to make sure excellent beer is within everyone’s reach to experience and enjoy daily. Like you, we celebrate life, work, loved ones, experiences, and are proud to be a small part in your own story.

Our brewery and taproom is located in Woburn, Mass. The taproom recently received an upgrade and expansion in July, adding a full kitchen and beautiful outdoor patio, increasing maximum seating to 472! In addition to the Woburn taproom and our Lord Hobo Cambridge bar, we also opened a new satellite location – an 18,000sq ft brewery and restaurant located in downtown Boston: Lord Hobo Seaport, which will be reopening Spring of 2021.

Lord Hobo beers are currently available in 12 states throughout the Eastern United States with 15 wholesaler partners.

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Kinky Beverages Launches Fruit Punch

February 28, 2021 by Dustin Scoggins

KINKY Beverages is thrilled to announce the newest addition to its line of vodka-based liqueurs and ready-to-drink cocktails – Kinky Fruit Punch!

A juicy fusion of cherry, pineapple and orange, the flavor comes in both a liqueur made with super premium vodka and a ready-to-drink cocktail.

Now celebrating 10 years, Kinky Beverages has been on a mission to stand out in the liqueur and cordials category with its colorful and unique fruit fusions. Each flavor brings a different experience to consumers, from welcoming the unexpected with the original Kinky Pink (mango, blood orange and passion fruit), to escaping the everyday with Kinky Aloha (coconut, pineapple and lime).

“Creating products that bring some fun to the lives of our Kinky Squad is our top priority,” said Kelly Tomek, Kinky Beverages Brand Manager at Prestige Beverage Group. “With this latest flavor, our goal is to bring nostalgia to our fans with the taste of the ‘90s. Simply pour Fruit Punch on ice, mix with sparkling water to make it bubbly or add as a fruity twist to your favorite cocktail – my favorite is making a Kinky Bahama Mama.”

With 17% ABV for the liqueur 5% ABV for the cocktails, Kinky Fruit Punch is a tasty low alcohol imbibing option, however and whenever you choose to drink it.

“Kinky’s always been a brand that puts flavor first,” said Scott Schilling, General Manager and CMO at Prestige Beverage Group. “I believe our products taste better than anything out there on the market today—and Fruit Punch is no exception. It’s a throwback ‘90s party in your mouth!”

Kinky Fruit Punch is available nationwide with the suggested retail price of $19.99 for 750mL Liqueur and $8.99 for a 6-pack of Cocktails.

Follow along at @kinkybeverages on Instagram and Facebook for the full flavor reveal and more tasty cocktail recipes.

About Prestige Beverage Group

Founded in 1974, Prestige Beverage Group is an industry leading importer and brand owner of award-winning wines and spirits from around the globe. Prestige’s portfolio of 70-plus brands includes Windsor Canadian, Kinky Beverages, Risata Wines, Joia Spirit and INDOGGO Gin. From product conception and brand development, to packaging design and engaging marketing initiatives, Prestige continues to meet consumer preferences and anticipate industry trends. For more information about Prestige and its innovative brands, please visit www.prestigebevgroup.com.

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Riverbend Announces Chesapeake Pilsner Malt

February 28, 2021 by Dustin Scoggins

ASHEVILLE, N.C. — Riverbend Malt House today announced the immediate availability of its new Chesapeake Pilsner Malt. This new 2-row pilsner malt is sourced exclusively from family owned farms in Virginia and showcases the singular terroir of the Chesapeake Bay.

Chesapeake Pilsner Malt is produced using a lower kilning temperature which makes it an ideal base malt for a variety of beers including hazy IPA’s, pale ales, pilsners, and farmhouse styles. It is also a great choice for spirits including single malt whiskey and bourbon. The flavor is grainy with notes of honey, fresh baked bread, and melon. Its distinctive character stands apart from other 2-row base malts due to its complexity.

“It is so cool to be able to offer a pilsner malt that is sourced from the Chesapeake Bay area,” stated Brent Manning, Riverbend Co-Founder. “We’ve been sourcing barley from Virginia for years and have always been impressed by the flavor and quality.”

“We use Chesapeake Pilsner Malt in our SML Lager and Peste Italian Pils,” says Bryan Summerson, owner and head brewer of Big Lick Brewing Company in Roanoke, VA. “It performs really well in our brewhouse and we love the character it imparts in our beers.”

Riverbend’s Chesapeake Pilsner Malt is in stock and available for immediate delivery.

About Riverbend Malt House

Riverbend Malt House, founded in 2010 and headquartered in Asheville, NC, is one of the original craft malting facilities in the US. Utilizing grain sourced from local, family owned farmers, Riverbend malt fuels high quality, unique beverages produced by hundreds of North America’s finest craft breweries and distilleries. www.riverbendmalt.com

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New Realm Brewing Launches AlphaWater Premium Hard Seltzer

February 28, 2021 by Dow Scoggins

ATLANTA & VIRGINIA BEACH – After over a year of taproom trials and consumer feedback, New Realm Brewing Company is launching its first-ever premium hard seltzer, AlphaWater. This hard seltzer variety pack is joining the company’s core brand lineup and is rolling out to retailers across the company’s footprint starting this week. AlphaWater is designed with a blend of classic and innovative flavors to bring a crisp, fruity brightness to the day. Made exclusively in the company’s Atlanta and Virginia Beach facilities, AlphaWater’s inaugural mix features four delicious flavors, including Acai & Blueberry, Lime & Cucumber, Black Cherry, and Citrus Punch.

“Hard Seltzers are a concept we have been experimenting with for over a year as we experimented with multiple flavors to find the most balanced and refreshing combinations. AlphaWater is naturally gluten free, uses all-natural ingredients, is sugar-free and locally-made in Virginia Beach and Atlanta. It’s releasing just in time for warmer weather, and will be perfect for every occasion,” said Bob Powers, Co-Founder and Chief Sales & Marketing Officer of New Realm Brewing.

“We were very intentional in choosing what flavor combinations we knew would create a balanced, delicious variety”, said Mitch Steele, Co-Founder and Brewmaster of New Realm Brewing. “The tartness of blueberry with the distinct tropical flavor of acai makes for an irresistible seltzer with the gentlest touch of sweetness. Lime and Cucumber are known to complement each other so this flavor of AlphaWater is both tangy and cooling at the same time. For Black Cherry, we used a blend of rich black cherries and tart sour cherries to create that flavor we all know and love. And, finally, Citrus Punch is bound to be a fan favorite, with a citrusy blend of grapefruit, lime, and blood orange.”

This exciting and delicious mix will be available at your favorite retailers around Georgia and Virginia on March 2, 2021 in 12oz sleek can twelve packs. Fans can also try it in New Realm’s Atlanta and Virginia Beach brewery restaurants and take a variety pack home from the to-go coolers.

Information:

Brand: AlphaWater
Style: Premium hard seltzer (Black Cherry, Citrus Punch, Cucumber Lime, Blueberry Acai)
Specs: 4.5% ABV (ALL)
Appearance: Crystal clear
Package: 12oz sleek can 12-pack, draft (very limited)
Distribution: Throughout Georgia and Virginia
Availability: March 2, 2021

New Realm Brewing is located at 550 Somerset Terrace NE in Atlanta, Georgia (30306) and 1209 Craft Lane in Virginia Beach, Virginia (23454). For a complete list of hours, information on private events and public tours, as well as additional information, visit newrealmbrewing.com.

About New Realm Brewing:
New Realm Brewing Company is an American craft brewery started in 2016 by co-founders Carey Falcone, Bob Powers and Mitch Steele. On a mission to rethink tradition and bend the rules, the team planted their first production facility in a 20,000 square-foot space on Atlanta’s east side Beltline trail in December of 2017, featuring a 25hl brewhouse, 3,000 square-foot restaurant, rooftop patio and beer garden. A second location opened in Virginia Beach in the middle of 2018 enabling New Realm to increase their ability to innovate and create new beers. The Virginia Beach location is a 58,000 square-foot space with a 50bbl brewhouse, a large outdoor beer garden, private event space and restaurant. New Realm’s core principles are quality, creativity, authenticity, and striving for perfection, all with a customer-centric commitment and approach.

New Realm’s awards include: Brewbound’s “Rising Star” brewery, Ratebeer’s “Best New Brewer in Georgia,” Ratebeer’s 11th “Best New Brewer in the World”, and Virginia Craft Beer Cup’s gold medal and “Best in Show” for Euphonia Pilsner. Brewmaster Mitch Steele was awarded the Russell Scherer Award for Innovation in Brewing and co-authored the book IPA: Brewing Techniques, Recipes and the Evolution of India Pale Ale.

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Ballast Point Brewing Launches Big Gus IPA and Wee Gus Lager

February 28, 2021 by Dow Scoggins

SAN DIEGO – Celebrating 25 years of craft beer innovation in San Diego, Ballast Point is pleased to announce the addition of two new offerings to its year-round portfolio: Big Gus and Wee Gus. Clearly different from anything Ballast Point has released before, the crystal-clear duo — a R&D hoppy lager and a clear hazy IPA — mark the first additions to the craft beer pioneer’s portfolio since 2019. Big Gus and Wee Gus hit off-premise shelves this month throughout Ballast Point’s distribution network in Southern California and Arizona in 12 oz. 6-pack cans, and is currently available on draft at all Ballast Point taprooms in San Diego, Anaheim, and Long Beach.

The journey to the “Brothers Gus” began several years ago as the brainchildren of the brewers at Ballast Point’s Little Italy R&D facility, where they brew more than 150 experimental recipes per year. Big ideas are typically born after a few beers, so the team sat down and came up with a fun challenge. “What if we made a clear hazy IPA?” As the rest of the industry was deep in the haze craze, the Ballast Point brewers bucked the trend by developing two beers that are clearly different from anything on the market. Ballast Point is well-known for brewing hop-forward beers – the Brothers Gus are no exception– but they are crystal clear by design.

“We always wanted to make a beer that looks different than it tastes,” said Aaron Justus, Ballast Point’s director of research and development. “That’s sort of the creative play with Big and Wee Gus. We sat around as a R&D team and thought ‘how can we make these beers as clear as possible? What kind of scientific processes can we do to ensure that clarity and how can we make them hoppy? They also had to be beers that we like to drink.”

Originally called Hop Soda due to its resemblance to tonic water, Wee Gus is what happens when you brew a beer that looks like an American Light Lager but is aromatic and flavorful with the late addition of hops – while also being crystal clear. The result is a bright and spritzy, easy-drinking 4.2% ABV hoppy lager. Wee in calories (95) – not in flavor – this crisp, bone-dry beer is brewed with German Bach lager yeast and dry-hopped with heaps of Northern Brewer and German Hallertau Mittelfrüh hops, giving it a refreshing undercurrent of lemon, herbal, and floral aromas with a hint of black pepper.

Big Gus is the bigger, bolder brother of Wee Gus and is what happens when brewers swim in the opposite direction of the haze craze. This behemoth is a crystal clear, extremely dry, and colossally dry-hopped 6.5% ABV India Pale Ale. Big Gus has the spine of a traditional IPA with a generous amount of American Amarillo, Cashmere, and handpicked Yakima Valley Mosaic hops and a delicate pilsner malt.

An unexpected added bonus: Both beers weigh in at under 150 calories each — Big Gus (145) and Wee Gus (95). The brewers bucked one trend and stumbled onto another.

As he has done for the past 25 years, Ballast Point’s resident artist, Paul Elder, brought the story of the art inside the can to life from sketch to full-color art on the outside. Wee Gus, a delicate, little fish in a big ocean full of scary danger, and Big Gus, a goliath of a grouper who rules the reef.

Big Gus:
Serving Facts: Serving size: 12 fl oz; Servings per container: 1; Amount Per Serving: Alcohol by volume: 6.5%; Calories: 145; Carbohydrates: 5g; Fat: 0g; Protein: 1.3g.

Wee Gus:
Serving Facts: Serving size: 12 fl oz; Servings per container: 1; Amount Per Serving: Alcohol by volume: 4.2%; Calories: 95; Carbohydrates: 3g; Fat: 0g; Protein: 0g.

About Ballast Point Brewing Co.
What started in 1996 as a small group of homebrewers who simply wanted to make great beer evolved into the team of adventurers known today as Ballast Point. A pioneering brewery born 25 years ago within the hallowed, hopped walls of San Diego’s Home Brew Mart, the complete art of the craft swims in the DNA of Ballast Point and informs both what’s inside and on the can.

On March 2, 2020, Ballast Point officially returned to its iconic independent roots under the new ownership of San Diego-headquartered, Kings & Convicts Brewing Co., and continues to be an internationally recognized leader in the industry with 6 taproom locations in California and Chicago. From bringing a hoppy twist to a porter or adding four types of malt to its amber ale, to creating the breakthrough gold-medal winning Sculpin IPA, Ballast Point is known for adding its touch and asking if there’s a better way. Ballast Point brews over 50 styles of beer with an emphasis on R&D and innovation and is distributed in select markets across the US and internationally. For more information, visit www.ballastpoint.com.

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Stable Craft Brewing at Hermitage Hill To Release 2 New Sours

February 26, 2021 by Dustin Scoggins

HERMITAGE, Va. — Central Virginia’s Stable Craft Brewing at Hermitage Hill, an authentic working farm brewery and winery, will be showcasing two new sour releases, Wild Strawberry and Raspberry, on Wednesday, February 24 from 4:00 pm to 9:30 pm. The brewery is building a strong reputation for its sour offerings with sour lovers from around the country.

The Wild Strawberry Sour features Stable Craft’s clean and crispy lemony tart base sour ale, mixed with fresh fruits to produce its newest addition, Wild Strawberry Sour.

Stable Craft’s other new berrylicious sour, Raspberry Sour, showcases fresh raspberries combined with the brewery’s base sour ale.

Stable Craft Brewing’s rural location offers acres of open farmland with multiple covered and uncovered outdoor locations to keep guests physically distant while enjoying craft beer, cider, wine and food. Several other safety measures have been implemented to provide guests with a safe and fun experience while complying with Virginia’s Governor Northam’s guidelines.

Stable Craft Brewing also offers private igloos for outdoor dining at its best through March. The heated igloos are available by advance reservations only and come with a private server. The igloos seat up to eight guests and have panels that can open up and help adjust airflow inside. To book a private igloo experience online, visit https://stablecraftbrewing.simplybook.me/v2/.

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Container Brewing to Release Trade Winds Sour Ale

February 26, 2021 by Dustin Scoggins

VANCOUVER, B.C. — This Thursday, Feb. 25th, Container Brewing will be dropping their 3rd “true” sour; a tasty dry hopped liquid coming in at 4.6 ABV.

TRADE WINDS

Blending plenty of fruit forward hop varietals, including Azacca, Ekuanot and Ella with just the right amount of tartness, this refreshing mixed culture fermentation is sure to quench your thirst and satisfy your craving for mouth puckering hoppy goodness.

Like “Be Right Back” and “Rosales Noir” before it, our sours are “true” sours, not kettle sours, giving a much more complex depth of flavor, and a more natural tasting beer.

Trade Winds will be shipping to our liquor store partners across the province starting March 1 to the Okanagan, followed by Nanaimo March 3rd and finally Lower Mainland stores on March 4. The following week Sea to Sky stores will see Trade Winds March 9th, and Victoria and area stores will see it March 10.

If this is something that you would like to publish to your outlets, that would be amazing, and I’d thank you in advance!

For More Information:
https://www.drinkcontainer.beer/

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Two Roots Brewing Expands Distribution of Non-Alcoholic Beer to Massachusetts

February 26, 2021 by Dustin Scoggins

SAN DIEGO — Non-alcoholic craft beer brewing pioneer Two Roots Brewing Co.™ announced today its continued expansion across the United States with product now sold in Massachusetts. The company has signed an agreement with local wholesalers Craft Beer Guild, L. Knife & Sons, and Seaboard Products, to cover the entire State. Retailers are currently placing orders and will have product on shelf before the end of the month.

Two Roots is the only non-alcoholic craft brewer to win back-to-back medals at the Great American Beer Festival®. In 2019, their Enough Said Lager won the Gold Medal and in 2020 Straight Drank IPA won bronze in the Session Beer or Non-Alcoholic Beer category.

The launch includes three non-alcoholic craft beers. Enough Said, a crisp lager brewed in the German Helles style, New West is an East meets West style IPA that is well-balanced with fruit forward hop flavor, and Straight Drank, a hoppy, dank, West Coast-style IPA. All three styles will be available packaged in six-packs of 12 oz. cans.

“Entering the Massachusetts market with the combined drive of our organizations will result in a successful partnership – and marks a key step in our strategic expansion plan,” said Ron Goodson, President and CEO of Two Roots Brewing Co. “As the popularity of non-alcoholic beer continues to accelerate, we are strongly positioned to meet consumer demand that will exceed our customer’s expectations.”

“The non-alcoholic craft beer category is quickly emerging as consumers continue to seek alternative adult beverage options,” said Michael Bernfeld, General Manager, Craft Brewers Guild. “Craft Brewers Guild of MA and The Sheehan Family Companies are excited to partner with Two Roots, bringing their non-alcoholic beer line to thirsty consumers across the great State of Massachusetts.”

Retailers looking to add Two Roots can contact Mark DeFrank, Sales Director at: mark.defrank@tworootsbrewingco.com.

About Two Roots Brewing Co.:

Two Roots Brewing Co. is unwavering in its dedication to quality, using only the finest hops and malts, unique brewing process, and dealcoholization technology, resulting in an award-winning non-alcoholic craft beer. The company operates breweries in San Diego, CA, and Auburn Hills, MI. For more information, please visit www.tworootsbrewingco.com.